Real Estate Blog on Semiomantics
As we continue our “Sandbox Exercise” of setting up a series of extremely affordable blog themes, our first example being a “Photo Blog“, we went into setting up a Real Estate Blog on Semiomantics.
My example here demonstrates the default theme with no interference in the stylesheet or functions.php (except resizing the Agent picture that was too large for my taste and messed up small pictures when loaded). While these are not my favourite colours, they may appeal to a customer – and that’s what counts: that the customer gets what he or she wants, in their preferred colour and layout.
Real Estate Blog on Semiomantics
A Real Estate Blog on Semiomantics will have to focus on the same main categories as any specialized Property blog or website out there on the market – it’s all about:
~ To Sell
~ To Rent
~ To Buy (we did not include this as yet… but it’s part of the line of thoughts and services obviously).
Then we need additional information about the Agent or the Agency, a Contact form, possibly a Calculator.
What do People look for?
What we need to know is what people look for – so we formulate certain criteria to offer a user-friendly surf and search experience.
Here are the main criteria:
~ Location (position) – meaning where is the object?
~ Price – what price bracket is it in?
~ Type – is it For Sale, To Rent or To Buy?
~ Features – what are the special add-ons, eg. a pool, garden, sea view, double garage, sauna etc…
The Property Salespage
While we don’t follow a typical sales pipeline here, a Real Estate Blog is nothing else but a Property Salespage, providing information and picture material about the different objects via a practical Multi-Search function…, and fast ways to contact the Agent… from there the ball starts rolling.
We will look into changing the colour scheme at this evening’s Call starting @ 7 pm London time in yorGOtalk.
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